Building an iPhone Business: A Look Back to Look Ahead

Fast Figures Calculator ScreenshotWith 12 years in mobile and smartphone development, four rounds of funding and modestly successful products, Elia Freedman brings a unique perspective to the rise of iPhone's AppStore and growing a business.

In this presentation he lays out what he's learned and how that has impacted current business decisions as he attempts to re-build Infinity Softworks.

Read more about Elia Freedman and Infinity Softworks at his blog on mobile and business and the Infinity Softworks site.

Monday, April 27, 2009 - 6:00pm

Mobile Web Presentation

Thanks to Gail for an informative presentation tonight. Lots of information in these slides. I can't recommend her class more highly. It is a tremendous bargain. Course information is available at

Slides are available below.

A Standards-Based Approach to Mobile Web Development

iPhone Acid Test ResultsBest practices for the desktop web simply do not apply to mobile web development. Mobile is a totally new medium. A standards-based approach to mobile web development produces a usable, adaptive and discoverable mobile web experience for featurephones and smartphones.

Gail will lead a discussion about the importance of standards-based mobile web development a this month's Mobile Portland. She will cover markup fundamentals, design principles, content adaptation, usability and interoperability. We will explore and critique mobile standards and best practices authored by the W3C, dotMobi and similar organizations.

About Gail

Gail Rahn Frederick is a mobile software architect at Medio Systems in Seattle. She leads a software team that delivers mobile search and discovery products to operators and publishers. Her work spans mobile web sites and native applications on most mobile platforms. Her products target 500+ device models and have been deployed to 10+ mobile operators in 6+ countries in North America and Europe.

Gail is a mobile web enthusiast who teaches standards-based mobile web development at Portland Community College. Her classes teach mobile markup languages, mobile design and usability, content adaptation, best practices and defensive programming for the mobile ecosystem. Students build content-adapted mobile web sites as the class project.

Course information is available at

Monday, March 23, 2009 - 6:00pm

Mobile Tagging Presentation

Thanks to Paul Dockter for presenting last week at Mobile Portland. It was a great presentation and discussion. Here are Paul's slides:

Mobile Tagging: Bridging the Physical World QR CodeMobile Tagging creates a bridge between traditional media and mobile lifestyles by using 2D barcodes which can be read from a mobile phone camera. The potential applications of this are wide-spread and have been successfully used in Japan for years, but there are barriers to adoption in the US.

Despite these barriers, both Microsoft and Google have recently announced plans to utilize 2D barcodes. Businesses are warming to the idea of using these codes to help people get to mobile content quickly. The question is how quickly consumers will warm to the idea.

Asia has traditionally led the way when it comes to mobile technology, and if this continues to hold true, it won't be long before we see mobile tagging spread in the U.S.

Paul Docktor will lead us in a discussion about mobile tagging, how to use them, their potential and the barriers to adoption at this month's Mobile Portland.

About Paul Docktor

Paul is an Enterprise Architect in Intel IT's Strategy, Architecture and Innovation group and is focused on Intel's Online Presence.

Saturday, February 28, 2009 - 6:00pm
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