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Amazon’s Appstore Opportunity
Come hear Aaron Rubenson, business leader for the Amazon Appstore for Android, discuss Amazon’s end-to-end value proposition for mobile application developers.
Since 2006, developers have been building applications to scale and minimizing costs using Amazon Web Services. With the launch of Kindle Fire and related services like Amazon In-App Purchasing, GameCircle, and Amazon Maps, Amazon now provides developers with a complete set of services for building, distributing, and monetizing their apps and games. Amazon unveiled Kindle Fire HD in September, and the $199 Kindle Fire HD 7” tablet is now the #1 bestselling product across Amazon worldwide.
Amazon’s large customer base and industry-leading e-commerce features like 1-Click purchasing, In-App Purchasing, and personalized recommendations are resulting in strong monetization for developers. And Amazon and Kindle Fire are reaching more customers than ever, with expansion of Kindle Fire and the Amazon Appstore to the E.U. and Japan.
Come learn how Amazon is shaking up the mobile space and what developers need to know to get started with Amazon.
About the Speaker
Aaron Rubenson, Director, Amazon Appstore for Android
As the business leader for the Amazon Appstore on Kindle Fire tablets and other Android devices, Aaron is responsible for strategy, business development, marketing, and business operations for the store. Kindle Fire and the Amazon Appstore enable developers to reach millions of Amazon customers– including millions of Kindle Fire owners - and the Amazon In-App Purchasing API and GameCircle API provide a powerful and simple means for developers to engage users and monetize their mobile apps.
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