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Responsive Web Design or Native App? A Case Study...on the Run
Running and cycling have become connected sports. When runners and cyclists join a race, they want status, results, and social network integration -- before the race, after the race, and even while on the move. Because each athlete has a different mobile device, how can a single technology support an entire race, from registration to results?
Enter Athletepath, a Portland Incubator Experiment startup. When Athletepath faced this challenge, they chose responsive web design (RWD) instead of creating native apps for every conceivable platform. Combining RWD and SMS for messaging provides technology that serves the largest number of users with the best cost-to-benefit ratio possible.
At this month's Mobile Portland, front-end developer Christian Reed will explain how and why Athletepath built its platform.
As the official digital race platform of Hood to Coast, Athletepath will receive its largest test this month, serving over 18,000 athletes, along with their friends and family, in the world's largest relay.
About the Speaker
Christian Reed, Lead Front-End Developer, Athletepath
Christian Reed is the lead front-end developer at Athletepath, the world's first complete race platform, and a startup based out of Wieden+Kennedy's PIE incubator. He is also the principal at RGB Fabrication, a consultancy specializing in standards-based web development and responsive design. In his spare time he curates MadeInPortland.org, a local business listing, and is an enthusiastic amateur bicycle racer.
