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Top 5 Learnings from Running a Mobile App "Startup"
Justin joined FreeRange 360 in January of this year as the Chief Creative Officer along with James McDermott as the CEO. Within the past 8 months, Justin and James:
- changed the business model,
- acquired a local agency,
- renamed and rebranded the company as Storycode,
- reshaped the product offering,
- and essentially relaunched as a startup.
It has been a busy 8 months.
Justin reveals the learnings behind these changes and talks about what has worked, what hasn't, and the future of the mobile app industry.
About the Speaker
Justin Garrity, Chief Creative Officer, Storycode
Justin Garrity is the Chief Creative Officer at Storycode where he oversees creative efforts including branding, product marketing, user experience, and customer experience. Storycode is a mobile app studio located in Portland that focuses on apps powered by powerful narratives and story driven content.
Prior to joining Storycode, Justin Garrity served as the Director of User Experience at Webtrends for three years, resulting in multiple awards and recognition for innovative product design. Justin also launched a new services offering at Webtrends called Webtrends Design Lab in the second half of 2011. Within four months, Design Lab was a huge hit, growing exponentially, offering customized data visualization services to many leading global brands.